What type of magazine is it?
The magazine is focused solely on music and the entertainment business
From the front cover what kinds of issues/articles are going to be inside?
Judging from the 'puffs' which are seen on both magazines we are able to understand what is within the magazines. There is alot of emphasis on new and upcoming bands or artists, extisting famous bands and interviews with them and more.
Who is the target audience for the magazine?
The target audience for the magazines are late teens to adults, as in the late teenage years is when people start to take a firm interest.
What particular age group?
Ages 16 and over.
What are their interests?
There interests would be current music, 'gossip', celebrity news. Celebrities are the main focus in their interest as they are the central theme of the magazines.
Look at the central image. What mode of address is the mag using?
They are using the central image and highlighting it giving it a high status image. In the sense that it is trying to idolize the persons in the images.
What does this tell you about the type of relationship it wants with its reader?
The relationship wanted is sort of saying that the celebrities are very much alike everyday people, they try to achieve this through interviews and 'gossip' in the magazines.
Who is on the front cover and why?
On the front covers the people are Madonna and Jay-Z. They are on the cover because they are what people are into, a trend so to speak. They are the hottest artists around and the magazine use this to help them capitalize on the money they could receive.
What does the anchorage text say?
What does this imply about the artist?
This implies that they are very famous and successful in the current time, but the magazine is trying to show whilst they are the hottest artists around they still have things in life which are the same as everyday normal people.
What overall message is the artist giving?
The message being given by the artist is that themselves are successful and it is also a form of advertising in a sense that in these magazines they usually promote up and coming projects such as new albums or movies
Are any groups being represented?
The groups being represented are in the music industry such as bands, pop artists both famous and up-and-coming artists.
How does the magazine represent them?
Are there any ‘buzz’ words?
What effect does it have on the reader?
What does design of the title block tell you about the magazine
The design of 'Rolling Stone' gives the reader a sense of exclusiveness and quality and appeals to both sex's. Where as the magazine 'Q' seems to be more casual and appeals more to women then men.
What does the title of the magazine tell you about:
1. the readership
2. its image
3. its style
What do the ‘puffs’ suggest will be inside the magazine?
What does this tell you about the type of audience the magazine expects to get?
Is there a slogan?
Yes, in “Rolling Stone” it is 'Jay-Z: Addicted To The Game'
In “Q” there does not seem to be a visible slogan
What does it tell you about the magazine?
They have many marketing schemes to attract readers from 16 and above.
How does it help to attract readers?
The slogan is catchy and memorable and it entices people to read the magazine and see what context does the slogan fall into with the focused theme.
What colours are used?
In “Rolling Stone” the colours are simple, with just white and black fonts and background with some red coloured font as well, the simplicity is easy to read and is still stylish and eye-catching.
In “Q” is slightly more colourful and busy then Rolling Stone which is has a different style, in the sense that it seems to appeal more to the younger generation of people then the older.
Do you find them attractive?
Personally the Rolling Stone magazine is more attractive to me as the colours I find are more appealing then the magazine 'Q'. Also 'Q' is more for the female population then the male where as Rolling Stone is unisex.
What fonts are used and why?
The fonts used are big clear font, not with cursive text. This shows the simplicity and ease of read of the magazine.
What strategies does the magazine use to attract the audience?
They use the artists on the cover to attract the audience, also the names of the artists are enlarged which also attracts the reader due to the Name of the artist which should be well known
